Cairo-Based Streetwear Lookbooks : unknown 3

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The Cairo-Based Streetwear Lookbooks: Unknown Launches its Spring/Summer 2023 Collection

Unknown is a UK-based fashion brand that is quickly gaining popularity in the fashion industry. This year, they have launched their new collection designed for the Spring/Summer 2023 season. The lookbook was shot in Cairo, Egypt, and features UK drill artist Unknown T as the model. The brand is known for its unique designs that are inspired by truck-style police cars, as seen in the editorial with Egyptian vehicles that have Arabic writings and graffiti on their windows.

The Collection

The new collection is designed to offer a unique style with a mix of athletic and streetwear styles. Some of the key pieces in the collection include:

● Sparkling bomber jackets with snake prints
● Athletic apparel
● Monogram shirts
● Eagle hoodies with torn detailing
● 90s-style jeans shorts
● Embellished tracksuits with an overwashed look

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The entire collection features a retro feel, and the standout pieces include the tracksuits and the sparkling bomber jackets.

Shoot Location and Model

Unknown’s collection for Spring/Summer 2023 was shot in Cairo, Egypt. This location was chosen because of its unique architecture and landscape, which complemented the brand’s theme. UK drill artist Unknown T models the collection. The brand’s decision to use a well-known artist as a model helps add to the collection’s appeal and promotes it to a wider audience.

Unknown’s Inspiration

Unknown’s inspiration for their Spring/Summer 2023 collection comes from truck-style police cars. The brand took this unconventional inspiration and blended it with a mix of streetwear and athletic wear styles to create their unique designs. The graffiti on the windows and Arabic writings on the vehicles in the editorial further emphasize the brand’s inspiration and theme.

FAQs

1. Who is Unknown London and what is their style?
Unknown London is a UK-based fashion brand that specializes in offering unique designs inspired by truck-style police cars. Their style is a mix of streetwear and athletic wear elements, and their pieces feature bold prints and embellishments.

2. Where was Unknown’s Spring/Summer 2023 collection shot?
Unknown’s Spring/Summer 2023 collection was shot in Cairo, Egypt. The location was chosen for its unique architecture and landscape, which complemented the brand’s theme.

3. Which artist modeled for Unknown’s Spring/Summer 2023 collection?
UK drill artist Unknown T modeled for Unknown’s Spring/Summer 2023 collection. The brand’s decision to use a well-known artist as a model helps increase the collection’s appeal and promote it to a wider audience.

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4. What is the inspiration behind Unknown’s Spring/Summer 2023 collection?
Unknown’s Spring/Summer 2023 collection is inspired by truck-style police cars. The brand took this unusual inspiration and blended it with a mix of streetwear and athletic wear styles to create their unique designs.

5. What are some standout pieces from Unknown’s Spring/Summer 2023 collection?
Some of the standout pieces from Unknown’s Spring/Summer 2023 collection include sparkling bomber jackets with snake prints, eagle hoodies with torn detailing, and embellished tracksuits with an overwashed look.

6. How can I purchase clothing from Unknown London?
Unknown London’s clothing can be purchased through their website, unknownlondon.com, or through their stockists located in different parts of the world.

7. Is Unknown London a sustainable brand?
Unknown London has not publicly stated its sustainability practices. More information about their sustainability practices is needed to determine if the brand is sustainable.

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