Circular Fashion Shops : Asket
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The Circular Fashion Shops: Asket adds Resale and Repair Services to Physical Store
As part of its circular Revival Programme, the Swedish clothing brand Asket has taken a step towards sustainability by introducing resale and repair services to its flagship store in Stockholm. The new services aim to reduce waste and encourage customers to invest in pieces that last longer, prioritizing longevity over disposability.
What is Asket Revival Programme?
Asket Revival Programme is the brand’s initiative to minimize environmental impact and maximize the value of every garment. The program aims to make clothing that lasts longer, and people wear for years, not months. The brand promotes circular fashion practices like upcycling, repairing, and reselling of old garments.
What are the new services offered at the physical store?
Asket’s physical store now offers two new services as part of its circular Revival Programme. The first is the Asket Restore, where customers can find reconditioned garments like jeans and shirts. The second is the Repair Workshop, where visitors can learn to mend their clothes at a repair workshop.
What can customers expect from Asket Restore?
At Asket Restore, customers can find garments that have been reconditioned, revived, and restored, not to mention returned pieces that have been deemed unsuitable for resale at its official stores. These pieces, restored to their original condition, are now available for purchase.
Can customers sell their old Asket clothes back to the brand?
Yes, Asket encourages customers to sell their old garments back to the brand. Through the Revival Programme, Asket’s customers can now drop off unused Asket garments, allowing them to be recycled into new clothing or repurposed as part of the Repair Workshop. In return, the customers receive a credit note of up to 20% of the original purchase price.
What is the Repair Workshop?
The Repair Workshop is a space where customers can learn to mend and repair their garments. The workshop is staffed with knowledgeable and friendly professionals who will help customers fix minor damages to their clothes. By providing these services, Asket is promoting the idea of owning clothes that you love and can wear for a long time.
How can Asket brand customers participate in a more sustainable fashion ecosystem?
Customers who shop at Asket and participate in the Revival Programme contribute to a more sustainable fashion ecosystem by reducing waste and extending the life cycle of their clothes. By investing in high-quality pieces, mending garments, and upcycling or reselling old clothes, Asket customers benefit from sustainable circular fashion practices that result in a cleaner and greener planet.
Are consumers embracing sustainable shopping practices?
Yes, consumers are increasingly recognizing the importance of sustainable shopping practices, as well as caring for and repairing their apparel and accessories to prolong their usability. This shift is driven by a growing awareness of the environmental impact of fast fashion and a commitment to reducing waste. As a result, consumers are embracing practices like mending garments, upcycling, and investing in high-quality pieces that prioritize longevity over disposability.
What is the impact of fast fashion on the environment?
Fast fashion has a detrimental impact on the environment due to overproduction, excessive water usage, and the release of harmful chemicals in the production process. The clothing industry is responsible for around 10% of global greenhouse gas emissions and the use of unsustainable materials in clothing production has put pressure on resources like water, land, and oil.
What can we do to promote sustainable fashion practices?
We can promote sustainable fashion practices by investing in high-quality and long-lasting pieces, choosing natural or sustainable materials, and supporting brands that prioritize circular fashion practices like Asket. We can also reduce waste by upcycling, repairing, and reselling old garments, and supporting the overall shift to a sustainable fashion ecosystem that prioritizes environmental responsibility.
Conclusion
Asket’s new resale and repair services are a step towards a more sustainable fashion ecosystem. The Revival Programme promotes circular fashion practices like upcycling, mending, and reselling of old garments while reducing waste and promoting environmental responsibility. By investing in high-quality pieces and extending the life cycle of clothes, we can contribute to a cleaner and greener planet.
The Circular Fashion Shops: Asket
The Circular Fashion Shops: Asket offers sustainable fashion choices to consumers who are searching for eco-friendly options. Asket is a brand dedicated to creating clothing that lasts, reducing waste, and promoting sustainable manufacturing practices. They lead by example by offering services like Asket Restore and Repair Workshop to keep garments in circulation longer, promoting a sustainable circular economy.
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