In-Store Perfume Refill Stations : perfume refill station

More and more perfume brands are helping consumers to replenish their favorite fragrances and reuse beautiful bottles with refillable systems, and The Perfume Shop and L’Oréal recently debuted the first multi-brand perfume refill station in the UK. This in-store refill station is located within The Perfume Shop’s Victoria Centre, Nottingham store and it’s a place where shoppers can replenish scents from brands like YSL, Prada, Lancôme, Armani and Mugler.

Bottles 30ml and larger from the selected brands can be replenished at the fragrance station, and for their efforts, consumers will be rewarded with 29% in savings.

According to The Perfume Shop, the demand for refillable fragrances is growing and this in-store station helps to make them more accessible. At the base of the units, there is also a dedicated spot for recycling.