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These reeded pieces follow the modern interior and exterior design trends of mixing texturization with minimalism, effectively offering clean, elegant-looking furniture without defaulting to plain panels and flat textures. The added definition from reeded patterns helps make the furniture pop when next to competitors, which is excellent for artistic expression and design uniformity.
The Reeded lounge chair and umbrella pole are examples of how Sutherland is innovating the outdoor furniture industry with its high-quality and stylish products. These products also appeal to customers who are looking for luxury and comfort in their outdoor spaces, and who value the craftsmanship and sustainability of natural materials. The Reeded products also create a competitive advantage for Sutherland, as they showcase the brand’s unique design aesthetic and expertise.
Image Credit: Sutherland
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http://www.trendhunter.com/trends/sutherland-spring-2023