Virtual Restaurant Drive-Thrus : Virtual Drive-Thru

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Smashburger Launches Virtual Drive-Thru for Ultimate Convenience

Smashburger, the fast-casual burger restaurant chain, has recently launched its first Virtual Drive-Thru at its newest corporate-owned restaurant in Houston, Texas. This innovative offering is an extension of the traditional drive-thru experience, allowing customers to place their orders online or through the Smashburger app and proceed to a designated parking lane where their food will be delivered by a Smashburger team member.

In this article, we’ll explore how the Virtual Drive-Thru works and the benefits it offers to customers. We’ll also take a closer look at the technology that powers it and its potential impact on the restaurant industry.

How Does the Virtual Drive-Thru Work?

The Virtual Drive-Thru is a new way for customers to enjoy Smashburger’s delicious food without having to leave their cars. Here’s how it works:

1. Place your order online: You can order your meal online or through the Smashburger app.

2. Drive to the designated parking lane: Once you arrive at the restaurant, you’ll need to park in the designated Virtual Drive-Thru lane.

3. Wait for delivery: A Smashburger team member will bring your order to your car, so you don’t have to get out.

4. Enjoy your food: Once you receive your order, you can enjoy it from the comfort of your car.

What Are the Benefits of the Virtual Drive-Thru?

The Virtual Drive-Thru offers several benefits to customers, including:

1. Convenience: The Virtual Drive-Thru eliminates the need to leave your car, making it a more convenient way to enjoy Smashburger’s delicious food.

2. Speed: By ordering online or through the app, you can reduce wait times and get your food faster. You’ll also receive exact wait times and start-to-finish order tracking for an improved experience.

3. Safety: The Virtual Drive-Thru helps maintain social distancing and minimizes contact between customers and team members.

What Technology Powers the Virtual Drive-Thru?

The Virtual Drive-Thru makes the most of Curbit’s streamlined digital ordering system, which provides exact wait times and start-to-finish order tracking for guests. This technology ensures that the ordering process is smooth and hassle-free, and customers can receive their orders faster and more efficiently.

Potential Impact on the Restaurant Industry

The Virtual Drive-Thru could be a game-changer for the restaurant industry. As more customers look for ways to avoid contact and maintain social distancing, traditional dine-in restaurants may struggle to stay afloat. The Virtual Drive-Thru provides a safe, convenient alternative to dining in, which could help restaurants retain customers and generate revenue.

FAQs:

1. Do I need to order ahead of time to use the Virtual Drive-Thru?

Yes, to use the Virtual Drive-Thru, you will need to order your meal online or through the Smashburger app before arriving at the restaurant.

2. How do I know when my order is ready for pickup?

You’ll receive an estimated wait time and start-to-finish order tracking through Curbit’s ordering system.

3. Can I modify my order once I’ve placed it online?

Yes, you can modify your order by contacting Smashburger customer service.

4. Is the Virtual Drive-Thru available at all Smashburger locations?

Not yet. The Virtual Drive-Thru is currently only available at the newest corporate-owned restaurant in Houston, Texas.

5. Is there an additional fee for using the Virtual Drive-Thru?

No, there is no additional fee for using the Virtual Drive-Thru.

6. Is the Virtual Drive-Thru available for catering orders?

No, the Virtual Drive-Thru is currently only available for individual orders.

7. Can I use the Virtual Drive-Thru for delivery orders?

No, the Virtual Drive-Thru is only for pickup orders.

8. What if I have a problem with my order?

If you have any issues with your order, you can contact Smashburger customer service for assistance.

9. Can I earn Smashburger rewards points by using the Virtual Drive-Thru?

Yes, the Virtual Drive-Thru is connected to the Smashburger rewards program, so you can earn points and redeem rewards by ordering through the app.

10. How does the Virtual Drive-Thru address food quality concerns?

Smashburger takes great care to ensure that all food is prepared and delivered at the appropriate temperature to maintain its quality and freshness. If you have any concerns about your order, you can contact customer service for assistance.

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